Liam Donaldson



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My role
I managed creative output across six different product lines, each with its own sub-brand identity. My work included:
Designing 500+ pieces of collateral (one-pagers, brochures, postcards, tradeshow banners)
Creating distinct mini-brand identities for each product line while maintaining consistency with MoneyQlips brand
Redesigning the corporate website from the ground up (30+ new pages, improved UX, custom animations, and video content)
Supporting coding and launch for the redesigned site